Smart transportation; urban living; marketplaces; business model innovation; startup science; new venture management; ideation
Current Research Interest
Designing new business models for urban living, smart transportation, and e-commerce; data analytics; pricing; assortment planning; service design; digital transformation; innovation
Production and Operations Management Society Wickham Skinner Early Career Research Award
Poets & Quants’ Best 40 under 40 Business Professors
Girotra, Karan and Serguei Netessine. The Risk-Driven Business Model: Four Questions That Will Define Your Company. Boston: Harvard Business Review Press, 2014.
Belavina, Elena, Karan Girotra, and Ashish Kabra. “Online Grocery Retail: Revenue Models and Environmental Impact.” Management Science 63, no. 6 (2017): 1781-1799.